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Welcome to the official blog of AMDA at Auburn University.

This blog was created to showcase the creative talent within the Apparel Merchandising and Design Association and give students a platform to express themselves. Enjoy!

Collaborations We're Loving Right Now

Collaborations We're Loving Right Now

H&M x The Vampire’s Wife

H&M never disappoints with their amazing collaboration collections. From Karl Lagerfeld to Jimmy Choo and Marni to Stella McCartney, H&M continuously rolls out some of the best marketed and most interesting collabs. H&M will give an affordable new life to The Vampire's Wife’s beautiful, timeless, line. This monochromatic project will surely sell out in minutes on October 22nd. 

Images below credited to H&M x The Vampire’s Wife

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Kappa x Juicy Couture 

The Kappa x Juicy Couture collaboration is pure fun. The collection brings consumers back to the 2000s in the best way. The campaign features Sophia Richie channeling her inner Paris Hilton, donned in classic Juicy aesthetic. Everything from the terry cloth wetsuits to the pastel colored accessories make a perfect statement as well as pay homage to Juicy’s 25th anniversary. 

Images below credited to Kappa x Juicy Couture 

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Gucci x The North Face

It is almost impossible to not discuss the highly anticipated Gucci x The North Face collaboration. In a statement to HYPEBEAST, The North Face states, “Gucci and The North Face confirm that they will be bringing a collaboration to life in the coming months that celebrates the rich heritage of both brands.” It will be quite interesting to watch Gucci’s entrance into outdoor recreation. Consumers are hoping that new aspects of the project will be revealed soon, but for now all we have is the video teasers posted on Gucci’s Instagram profile and linked below. 

Image via https://hypebeast.com/2020/9/gucci-the-north-face-collaboration-teaser

Image via https://hypebeast.com/2020/9/gucci-the-north-face-collaboration-teaser

Image via https://www.gq.com/story/gucci-the-north-face-collaboration

Image via https://www.gq.com/story/gucci-the-north-face-collaboration

Image via https://www.highsnobiety.com/p/the-north-face-gucci/

Image via https://www.highsnobiety.com/p/the-north-face-gucci/

Cozy Up This Fall!

Cozy Up This Fall!

Fenty Skin Review

Fenty Skin Review

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