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Welcome to the official blog of AMDA at Auburn University.

This blog was created to showcase the creative talent within the Apparel Merchandising and Design Association and give students a platform to express themselves. Enjoy!

Buzzing Beauty

Buzzing Beauty

To jumpstart the beauty section of the blog for the new year, let’s talk about the trends you should expect to see in 2024. After researching what to expect from the beauty community in 2024, it’s clear that similar to 2023, it’s all about the buzzwords. People love to give a fun name to trending makeup. For example, matte makeup looks started gaining traction last spring, adopting the term “cloud skin.” Cloud skin was all about blurring and pour-filling products to help control that shine. Or “latte” makeup, which was bronzy makeup that leaned into shades of nude and brown. So, let’s dive into what buzzwords you might want to pay attention to for this coming year.

One color really having its moment in 2024 is red. Whether it is a pop of red added to an outfit or a whole red ensemble, people are really embracing the fiery color. This includes people adding a red lip to their makeup look. Some choose to sport that classic cherry red, while others opt for something darker. When people choose for a slightly darker shade, it has become known as “cherry cola” lips.

One thing you can tell from the trends of 2024 is the more blush, the better. “Strawberry” makeup took over ticktock. This trend utilizes bright red or pink blush swiped not only on the cheeks but all over the high points of the face. There is also the “ballet core” blush style. This means pink and rosy cheeks with similar hues used all over your face to complete the look. This touches on the monochromatic makeup look trend. Yet another thing to watch out for in 2024.

One of the great things about these trends is that anyone can participate in them. For this new year, the community is focusing on general ideas and less strict conventions. This means no matter your makeup abilities, budget, and skin tone, you can still freshen up your look. To help you get started, here are some products that will help you join the “buzzing” community:

Fashioning The Future

Fashioning The Future

Rodeo Roundup

Rodeo Roundup

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